Follow the below mentioned points to Boost Your Site’s Google Ranking i.e. improving the search engine optimization (SEO) and watch your business grow to be amongst the top search results.
Publishing Relevant Content
Quality content is one of the most important driver of the search engine ranking as there is no other substitute for relevant and great content. Any Quality content produced specifically for an intended user increases the site traffic, while improving the site’s relevance and authority.
Identify target-specific keywords for each of the page on the website. Think of the ways any reader would search for the specific page:
Other than the page URL, headings, and title, content is very influential on your Google rankings. Repeat the keyword phrase various times all throughout the webpage—once or twice in starting and ending paragraphs, and twice or four times for the remaining content.
Updating the Content on a regular basis
Surely, by now you know how important the content is. Yes, Google know this too. Regularly update the content is termed to be amongst the best indicators of how relevant a website is, so make sure to update the Content on a regular basis.
While designing the website, every page contains space between the <head> tag to insert a metadata, or some information about your web page. It is very important to review and update the Metadata as the site changes with time.
Using the alt tags
Always describe the video media and visuals using the alternative text description or alt tags. This allows the search engine to locate your web page, which is important—especially for people using text-only browsers or the screen readers.
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