Using emoji as the Latest Update in Your SEO strategy for 2019 depends all on the brand’s personality. It can boost the content by offering a sense of wit or humor, or is a simple method to make the communication standout. A study has proven that emoji used in email increases the open rate by 30%.
Here, in this article, we will talk about how using an emoji can lead to better results, when it comes to attracting potential clients.
But before starting, always make sure to use only relevant emoji and not overdo it in the SEO plan.
As we know that half of the text written on Instagram comes in the form of tiny pictures. Similar to email marketing, even the social media networks offer various options for making use of emoji. It give opportunities to a lot of different viral reach. The best option is to use emojis to highlight the information shared through a message.
Honestly speaking, making use of emoji in working out with your SEO strategy is fine but overusing it can be of great risk as it can harm the quality of content being shared. You obviously don’t want to give the impression of being unprofessional. Also, Google has restricted the use of emoji from Shopping and PPC campaigns. The recent change, of using emoji however, can be a great change while you are planning to have a SEO strategy.
Now you know the basics of using emoji- the latest update in your SEO plan 2019, so why don’t give it a shot! Choose the best emoji SEO strategy on the basis of the product and the audience you want to serve, and try with different variations. Always remember: just using an emoji can make a huge difference.